Summary
I am the Managing Director and Principle Consultant of KELD Communications Limited. KELD Communications provides support and advise to Managing Directors, Director and Heads of Product Management, Operations Directors, Marketing Teams and people responsible for Learning and Development with expertise in all aspect of driving better value through great Product Management.
With 15 years working in telecommunications and technology industries I can help your business in the following ways;
1. Consultancy - review and audit your existing Product Management and Product Development processes, identify any gaps and recommend an improvement action plan that will help you to drive more growth and manage products successfully
2. Interim Product Management - provide resource into your business to provide customer insight into the product strategy, research and document the customer and business requirements, write your product roadmap, lead a new product into development, supplier management, proposition management, step in to fulfil a gap resource.
3. Product Management Training - I run regular training workshops designed to give business owners, Company Directors and anyone with responsibility for products within their business, guidance as to how to manage products on a day to day basis focusing on driving growth and value creation and training on how to successfully deliver new products to market using an essential New Product Development framework.
Having held Senior Product Management positions for over 14 years, specialising in Telecommunications and Technology industries, I have a wealth of experience in successfully creating and bringing new products to market. Companies I have worked for are Your Communications, Thus, Cable & Wireless and Vodafone. I have managed a plethora of existing products and introduced complex new products to mid-market, wholesale, large enterprise and public sector markets.
I work with clients to identify their business needs and will provide a suitable proposal, Product Management resource, advise and support. Assignments range from short-term projects such as building a requirements specification or evaluating the competitive landscape, to longer term activities such as a full product launch. Some of the assignments I have undertaken are;
Market Analysis
Sizing the potential market
Evaluating the competitive market
Building business cases
Requirements Specification
Writing the requirements specification
Developing user scenarios
Prioritizing feature sets
Managing full-product management
Win/Loss analysis
Building an annual planning framework
Product management recruitment support
Copy writing - copy for SEO, product specifications, email campaigns, internal product launch, sales training
With 15 years working in telecommunications and technology industries I can help your business in the following ways;
1. Consultancy - review and audit your existing Product Management and Product Development processes, identify any gaps and recommend an improvement action plan that will help you to drive more growth and manage products successfully
2. Interim Product Management - provide resource into your business to provide customer insight into the product strategy, research and document the customer and business requirements, write your product roadmap, lead a new product into development, supplier management, proposition management, step in to fulfil a gap resource.
3. Product Management Training - I run regular training workshops designed to give business owners, Company Directors and anyone with responsibility for products within their business, guidance as to how to manage products on a day to day basis focusing on driving growth and value creation and training on how to successfully deliver new products to market using an essential New Product Development framework.
Expertise
Having held Senior Product Management positions for over 14 years, specialising in Telecommunications and Technology industries, I have a wealth of experience in successfully creating and bringing new products to market. Companies I have worked for are Your Communications, Thus, Cable & Wireless and Vodafone. I have managed a plethora of existing products and introduced complex new products to mid-market, wholesale, large enterprise and public sector markets.
I work with clients to identify their business needs and will provide a suitable proposal, Product Management resource, advise and support. Assignments range from short-term projects such as building a requirements specification or evaluating the competitive landscape, to longer term activities such as a full product launch. Some of the assignments I have undertaken are;
Market Analysis
Sizing the potential market
Evaluating the competitive market
Building business cases
Requirements Specification
Writing the requirements specification
Developing user scenarios
Prioritizing feature sets
Managing full-product management
Win/Loss analysis
Building an annual planning framework
Product management recruitment support
Copy writing - copy for SEO, product specifications, email campaigns, internal product launch, sales training
Experience
-
KELD Communications Ltd
Managing director
- Current
Clubs and Associations
Greater Manchester Chamber of Commerce
Interests and Hobbies
Family, Badminton, Sunny holidays
