Marketing & PR
Google: Panda 4.0 Update
Read our latest blog about how google have updated their algorithm Panda 4.0. The Panda algorithm was introduced in…
05.08.2014
Google roll out ‘Pigeon’ algorithm as organic search continues to change
Read our latest blog about Google's new algorithm as they continue to develop as organic serach continues to change. This blog goes into detail about why Google Piegon has been put in place, what it will do and how it will effect a website's serach results.
This blog includes the four main changes this algorithm will make, these changes will be visible within search results for both Google Web and Google Maps users. The changes are;
- A change in Google Maps and organic listings for search terms that return a local search results box within the main results.
- An improvement in location dection (GPS/cellular) making the service more accurate.
- Results returned will use more data from Google's knowledge graph as well as reviews, citations, mentions, PR and local directories.
- Yelp local listings are more prevalent in serach results than before. When the serach term includes the word "Yelp", this will feature above Google's own local listings. this was not always the case.
Want to read more? Click this link; http://www.click.co.uk/blog/google-roll-pigeon-algorithm-organic-search-continues-change/
I am a Business Development Executive for a leading Digital Marketing Agency based in Cheshire.
I produce in-depth strategy documents for out Business Development Managers to attend meetings with…
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